| Zhenhui (Jack)
JIANG |
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Dr. Zhenhui (Jack) Jiang is an
Assistant Professor of Information Systems in the School of Computing
at the National University of Singapore. He received dual bachelor
degrees (1997) in Engineering and Economics and a Master degree
(1999) in Management from Tsinghua University, and a Ph.D. degree
in Management Information Systems (2004) from the University of
British Columbia.
Dr. Jiang's research interests
include electronic commerce, human-computer interaction, recommendation
agents, and information privacy. His work has been accepted for
publication in MIS Quarterly, Information
Systems Research, Journal
of Management Information Systems, Communications
of the ACM and Proceedings
of International Conference on Information Systems. |
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| Research Interests
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Electronic commerce,
Human-Computer Interaction,
Recommendation agents,
Information privacy. |
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| Current Projects |
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Online product demonstration,
Multimedia-Based interactive advising technology,
Information privacy. |
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| Selected Publications
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Jiang, Z. and
Benbasat, I. "Investigating the Influence of the
Functional Mechanisms of Online Product Presentations," forthcoming Information
Systems Research. |
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| Jiang, Z.
and Benbasat, I. "The
Effects of Presentation Methods and Task Complexity on Online Consumers'
Product Understanding," forthcoming MIS Quarterly. |
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| Jiang, Z.
Wang, W. and Benbasat, I. "Multimedia-based Interactive Advising
Technology for Online Consumer Decision Support," Vol.
48, No. 8, Communications of the ACM, 2005, pp. 92-98. |
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| Jiang, Z. and Benbasat,
I. "Virtual Product
Experience: Effects of Visual & Functional Control of Products
on Perceived Diagnosticity and Flow in Electronic Shopping," Journal
of Management Information Systems, vol. 21, No.3, Winter 2004-5,
pp. 111-147. |
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Jiang, Z. and Benbasat,
I. "The Effects of
Interactivity and Vividness of Functional Control in Changing Web
Consumers' Attitudes," Proceedings of the International Conference
on Information Systems (ICIS), Seattle, Washington, 2003.
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| Teaching |
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CS3240: Human-Computer Interaction |
| CS4260: E-Commerce Business Models |
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| Zhenhui
(Jack) JIANG |
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Assistant Professor
Ph.D. (University of British Columbia)
B.Eng, B.Econ, M.Mgmt, (Tsinghua University)
Tel: (65) 6516-7371
Fax: (65) 6779-7365
E-mail: [jiang@comp.nus.edu.sg]
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