Digital marketing agency Happy Marketer acquired by Dentsu Aegis Network

21 February 2019

Alumni, Department of Computer Science, News Media

Digital marketing agency Happy Marketer Group, co-founded by NUS Computing alumnus Rachit Dayal, announced that renowned agency Dentsu Aegis Network has acquired the company. Following the acquisition, Happy Marketer will be integrated into Dentsu Aegis’ performance marketing agency Merkle Asia Pacific.

Deal Street Asia, 21 February 2019
Reuters, 21 February 2019
Business Insider, 21 February 2019
Mumbrella Asia, 21 February 2019
Marketing Interactive, 21 February 2019
Yahoo! News, 21 February 2019
e27, 21 February 2019
Marketing Magazine, 21 February 2019
Campaign India, 21 February 2019
Nation Multimedia, 21 February 2019
Dentsu, 21 February 2019

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